It’s not often you find a manufacturer willing to bring to market a product in search of a market (although that shoe horn thing that Gilbert Godfried is hawking As Seen On TV certainly qualifies), but this one makes my list. German ammunition manufacturer Scheiße AG has announced the availability of a “revolutionary” cartridge designed to wound – but not fatally injure – a human target. Designated the Scheiße Ich Lüge, the bullet itself is designed to break the skin, but not penetrate through muscle tissue, organs, or bone, dissipating the kinetic energy throughout the body to render the target unconscious. The effective range of the load is between 7 and 25 feet, bringing it into line with the typical handgun loads. Available in 9mm, .38 Special, .357 Magnum, .380, .40 S&W, 9mm and both the .45 ACP and .45 GAP cartridges, pricing is in line with the higher-end jacketed hollow-point, +P rounds, although the company is currently not offering any cartridges in +P loads, due to the need to keep the kinetic energy of the bullet within acceptable tolerances.
